Upon the Wings of Greater Things

The creative endeavours of Starla Huchton

Helpful Tips: Teaser Images

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helpful tips

 

Occasionally I have conversations with people that make me think there’s maybe a need for me to post about certain topics. Yesterday, I had a rather in-depth discussion with an author friend who was attempting her first teaser images and was wondering if I had any advice (spoiler: YES I DO OMG). If you’re unfamiliar with the concept, teaser images are a quick impact way to promo your book, and typically include a very short excerpt of your story, an eye-catching image, and the title/author name. The conversation I had about teasers made me really stop and think about the subject, which leads me to believe maybe other folks might have the same questions my friend did. So, here goes. Here’s some things to consider when building a teaser image for your book:

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Got Swag?

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helpful tips

So, I’m way, way behind in posting this, but house repairs from a water leak, a sudden influx of design work, and a book release sort of piled on top of me all at once. But now, I’m back at it and am here to bring you another post in the indie author cost/recoup series. This time, we’re talking about physical promotional costs.

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Shaking Your Digital Money Maker

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helpful tips

Another week, another post. This time, we’re talking about the advertising costs associated with book sales. Admittedly, this is the part I hate. I don’t know many people that like the marketing part of selling books, honestly. I die a little inside every time I share a promo post on Facebook or tweet out a link to my book. Mostly, it’s because I don’t feel like being my friend comes with the requirement of buying my books. I know a certain portion of my social media network is there only to hear about my books, but… yeah. Really not my favorite thing to do, and I’m probably a terrible salesman, but I’m getting a little better with the not-throwing-up-in-my-mouth thing when I do promo.

So why do it? The things above are free. It doesn’t cost me a cent to tweet my book or post to my Facebook author page. I still do it, because how else will people find out about my books if I don’t tell them?

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On the Importance of Community

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helpful tips

Wanna hear something cool? Shadows on Snow is still ranking, 10 days after release, in three different categories on Amazon. While that’s not long-term results, it’s a big thing for me. To date, my new releases have gotten a big bump on release day, then tend to fall away after three days or so. Yay for progress!

But that’s not really what this post is about, although it is related. How? I’m getting there.

I’m firmly convinced that the only reason this book has done so much is because of the people around me that have supported, shared, or otherwise helped out with Shadows on Snow. Today, I’m going to talk about that a little.

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