Another week, another post. This time, we’re talking about the advertising costs associated with book sales. Admittedly, this is the part I hate. I don’t know many people that like the marketing part of selling books, honestly. I die a little inside every time I share a promo post on Facebook or tweet out a link to my book. Mostly, it’s because I don’t feel like being my friend comes with the requirement of buying my books. I know a certain portion of my social media network is there only to hear about my books, but… yeah. Really not my favorite thing to do, and I’m probably a terrible salesman, but I’m getting a little better with the not-throwing-up-in-my-mouth thing when I do promo.
So why do it? The things above are free. It doesn’t cost me a cent to tweet my book or post to my Facebook author page. I still do it, because how else will people find out about my books if I don’t tell them?